This “Privacy Policy” applies to www.AdPrompt.ai, the AdPrompt (see below), and any other websites owned or operated by AdPrompt or that may be subsequently added, variations or successors to this website (the “AdPrompt Sites”), any AdPrompt computer software downloadable or otherwise available from the AdPrompt Sites (“Software”), AdPrompt’s services, including but not limited to, the AdPrompt digital advertising technology, advertising management services, mobile applications, and all other AdPrompt platforms and networks (collectively referred to as the “Services, Platforms and Networks”) This Privacy Policy applies to all Users of the AdPrompt Sites, Software, the Services, Platforms and Networks. If you are interested in finding out more information regarding our GDPR compliance, click here.
TYPE OF INFORMATION ADPROMPT AND THIRD PARTIES COLLECT
By use of the Services, Platforms and Networks, AdPrompt may collect two (2) types of information about Users: Personal and Non-Personal. In addition, AdPrompt works with advertisers, ad agencies, third-party traffic measurement services and other service providers (collectively “Third Parties”) to serve advertisements on publishers using the AdPrompt Services, Platforms and Networks. Third Parties may set and access their own tracking technologies on your device including but not limited to cookies, web beacons, device identifiers and other information as described below.
“Personal Information.” Personal Information refers to information that lets AdPrompt know the specifics of who you are and which may be used to identify, contact or locate you or a business interested in the AdPrompt Sites, Software, the Services, Platforms and Networks (e.g., name, mailing address, telephone number and e-mail address). AdPrompt may collect Personal Information when you use the AdPrompt Sites including, without limitation, setting up account information, filling out surveys, corresponding with AdPrompt, or otherwise volunteering information about yourself. AdPrompt does not sell, trade or rent Personal Information collected through the PAdPrompt Sites to any third-party. Notwithstanding the foregoing, AdPrompt shall: (1) fully cooperate with law enforcement agencies; and (2) may be required to disclose Personal Information upon receipt of a court order, subpoena, or to cooperate with a law enforcement investigation.
“Non-Personal Information.” Non-Personal Information refers to information that, by itself, does not identify you as a specific individual (e.g., demographic information or website visitations). AdPrompt and/or advertisers, advertising agencies, third-party traffic measurement services and other service providers may collect and/or process Non-Personal Information through a variety of methods and industry standard technologies described further below.
Information about your browser including: the type of browser you use, browser language, browser settings, cookie information and other locally stored objects. This may include data about you related to bid requests and ad impressions, collected when we decide to show you an ad on a Digital Property and when we deliver an advertisement.
Information about your device including device operating system version, connection type, device make, device model, device Identifiers such as your IDFA or AAID, and the IP address from which the device accesses our Services, Platforms and Networks.
Unique anonymous IDs assigned to your browser or device, which allows the Platform to automatically recognize your browser or device the next time it visits another Digital Property that has integrated our technology. This allows our clients and partners to sync their own unique identifiers against this ID so that they can use their own data on the Services, Platforms and Networks that they may have associated with you (collectively “Digital Identifiers”).
General geolocation information, as well as precise geolocation information when location services have been enabled for an app on your device that has integrated our technology or that sends that information to our Services, Platforms and Networks.
Information about your online activity such as website visited, general browsing history, viewing history, referral source, search history and information regarding an individual’s interaction with an internet website, app, or advertisement, including the time web pages or apps were visited or used, including in-game or online viewing activity (e.g., videos viewed, pages viewed).
Inferences or audience segmentation derived from our Services, Platforms and Networks, such as individual profiles, preferences, characteristics, and behaviors.
Information about ads served, viewed or clicked on, including the type of ad, where the ad was served, whether you clicked on it and whether you visited the advertiser’s website or downloaded the advertiser’s app.
Information about the specific content viewed on websites
Email addresses in hashed form
Information about your internet service including information about which internet service provider is used by you.
To receive more information about these practices and/or opt-out of these types of data collection you may visit the following links:
To opt-out of interest based advertising using cookies:
https://thenai.org/opt-out/https://optout.aboutads.info/https://www.youronlinechoices.com/uk/your-ad-choiceshttps://youradchoices.com/appchoiceshttps://allaboutcookies.org/how-to-manage-cookies
To opt-out of email based identifiers go here:
https://optout.liveramp.com/opt_outhttps://transparentadvertising.org/
To turn off personalized ads in Chrome go here:
https://adssettings.google.com/authenticated
To opt-out of Google Analytics go here:
https://tools.google.com/dlpage/gaoptout
Mobile device system software such as Apple iOS or Google Play Services provide mechanisms that allow users to opt out of the use of information about their usage of mobile apps to deliver targeted ads to their mobile device. For more information, or to opt out using these mechanisms, consult your device settings (“Opt out of Personalized Ads” on Android devices and “Limit Ad Tracking” on iOS devices). When AdPrompt’s technology encounters “Limit Ad Tracking” signals they are respected. Devices vary in where they include the setting to adjust.
HOW ADPROMPT AND THIRD PARTIES USES THE INFORMATION WE COLLECT
We use, and allow third parties as set forth herein to use, the information we collect for the following purposes:
System Administration. AdPrompt may use Non-Personal Information for the purposes of system administration, assisting in diagnosing problems with AdPrompt servers, monitoring AdPrompt’s Services, Platforms and Networks performance and traffic on the AdPrompt Sites and to gather broad demographic information about AdPrompt customers.
For our legitimate business interests to provide services to advertisers, including providing and operating our services which includes:
Compiling statistics about the advertising transactions occurring through our Platform and conducting research and development for our own internal business purposes, such as analyzing campaign forecasts and conducting machine learning to help our clients improve their sales of ad space and delivery of ads to you
Analyzing and reporting on campaign and ad performance, such as reporting to advertisers about when and how you have been exposed to ads or clicked on ads, and reporting to Digital Properties information about when and how ads were shown on their Digital Properties and whether they were clicked on
Investigating, protecting against and deterring malicious activity, fake traffic or fraudulent, unauthorized or illegal activity on the Platform and on the internet.
For our legitimate business interests to provide services to our customers and publishers, including providing and operating our services.
AdPrompt uses Cookies and IP Addresses to track features such as delivering content specific to your interests and informing you of new, relevant services or certain third-party offerings.
Notices to Registered Users. If you have registered for an Account, AdPrompt may use your Personal Information to send emails regarding your registration, including confirmation to verify the accuracy of any information you have provided. AdPrompt may also send you emails to verify your identity or to notify you if AdPrompt believes your use of AdPrompt Sites violates any applicable agreement for the use of the AdPrompt Sites.
Advertising-related purposes:
Interest-Based Advertising: Using Platform Data to infer what you may be interested in and to serve ads to you based on these inferred interests.
Frequency Capping: Limiting the number of times you see an ad so you don’t see the same ad or type of ad too many times
Showing Ads in Sequence: Showing you ads in a particular order to provide a better user experience
Geo-Targeting: Customizing ads shown to you based on your current or prior location
Contextual Ads: Showing ads to you based on the content you are viewing
Ad Measurement: Understanding how users respond to ads (e.g., clicking on the ad)
Aggregated Statistics: Reporting aggregated statistics regarding, for example, the effectiveness of online advertising campaigns
Cross-Device Mapping: Enabling Cross-Device Mapping (grouping the devices that are owned by an individual or household) in order to serve or measure advertising on related devices on behalf of our clients.
For ad campaigns that are intended for child-directed sites, we take measures (including activating all available child-directed tags and settings) to ensure that our service providers have disabled any and all forms of behaviorally-targeted advertising and sensitive ad-content categories, and that the child’s anonymous browsing information is only used for permissible internal support operations in accordance with COPPA (e.g., contextual advertising, ad capping, etc.).
Promotional Emails. AdPrompt may use your Personal Information to send you emails periodically listing promotions or events relating to the AdPrompt Sites or from AdPrompt’s marketing partners or sponsors. You have the choice to opt-out of receiving such promotional emails by sending an e-mail to legal@AdPrompt.ai and/or following the instructions in such correspondence. Once AdPrompt has processed your opt-out request, AdPrompt will not send you promotional emails unless you opt back in to receiving such communications.
Legal Rights and Compliance with Law: We may also disclose Platform Data in the event that we reasonably suspect malicious activity or fake traffic or when we reasonably believe it is required by law, subpoena or other legal process, including to meet security or law enforcement requirements.
Contact Information. If you contact AdPrompt by telephone, e-mail or letter, AdPrompt may keep a record of your contact information and correspondence. If you report a problem with the AdPrompt Sites, AdPrompt may collect this information in a file specific to you. You may contact AdPrompt at legal@AdPrompt.ai to request the removal of this information from AdPrompt’s database.
HOW TO ACCESS AND CHANGE YOUR PERSONAL INFORMATION
SAFEGUARDING YOUR PERSONAL INFORMATION
Security Measures. AdPrompt takes appropriate security measures to protect against unauthorized access, alteration, disclosure or destruction of Personal Information. These include, but are not limited to, internal reviews of: (i) AdPrompt’s data collection; (ii) storage and processing practices; (ii) electronic security measures; and (iv) physical security measures to guard against unauthorized access to systems where AdPrompt stores Personal Information. All AdPrompt employees, contractors and agents who access Personal Information are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution or unauthorized use or disclosure of Personal Information.
Third-Party Links. The AdPrompt Sites may contain links to third parties who may collect Personal Information and Non-Personal Information directly from you. Additionally, AdPrompt may use third parties to provide components of the AdPrompt Sites. In either case, such third parties may have separate privacy policies and data collection practices, independent of AdPrompt. AdPrompt: (i) has no responsibility or liability for these independent policies or actions; (ii) is not responsible for the privacy practices or the content of such websites; and (iii) does not make any warranties or representations about the contents, products or services offered on such websites or the security of any information you provide to them.
YOUR CHOICES AND RIGHTS
If you reside or are located in certain jurisdictions, you may have rights and protections regarding the collection, processing, sharing, and use of your data under a particular jurisdiction’s law. This may mean that you may have the right to:
Request access and obtain a copy of your data
To request rectification of your data
In certain circumstances, and subject to some specific legal reasons where we may need to retain data, to request that your data be deleted or erased
To opt out of the sale of your data to third parties
If applicable, to enforce your right to data portability
To object to the processing of your data in certain circumstances
Not be discriminated against for exercising your rights with respect to your data
CALIFORNIA CONSUMER PRIVACY ACT (CCPA)
The California Consumer Privacy Act or “CCPA” (California Civil Code Section 1798.100 et seq.) applies to the collection, use, and disclosure of “personal information” collected from California residents (as those terms are defined by the CCPA). CCPA Personal Information (CCPA PI) is defined by California law as information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with California consumers or households. The CCPA requires us to disclose to California consumers the categories of personal information (as defined in the CCPA) we collect, our business and commercial purposes for collecting, using, or selling such personal information, the categories of sources from which we collect personal information, the categories of personal information we have disclosed or sold for a business or commercial purpose in the preceding 12 months, and the categories third parties with whom we share personal information. We have provided these disclosures below.
If you are a California consumer as defined by the CCPA, you may have the right to: (i) request access to your personal information and request additional details about our information practices, (ii) request deletion of your personal information, (iii) opt out of the “sale” of your personal information (as that term is defined by the CCPA), and (iv) to not be discriminated against for exercising any of your rights under the CCPA. Your options regarding the personal information we collect or receive about you are described below.
Please note that if you wish to exercise any of your rights with any of AdPrompt’s clients, you must make your request directly to those AdPrompt clients, based on information and procedures that they supply. AdPrompt clients own the Platform Data that they maintain in the Platform. AdPrompt does not control how those clients use Platform Data.
SPECIAL NOTE REGARDING CHILDREN UNDER 13 YEARS OF AGE
Use of the AdPrompt Sites is not intended for minors under the age of 18 (“Minors”). Minors are not authorized by AdPrompt to use AdPrompt.com, even if Minors set up an Account or accept the terms of any agreement for AdPrompt Sites. Parents or guardians may authorize Minors between the ages of 13 and 17 to use the AdPrompt Sites, provided they assume all responsibility and legal liability for the conduct of such Minor including, without limitation, monitoring the Minor’s access and use of the AdPrompt Sites. Note that AdPrompt does work with Publishers who have their own sites that are intended for Minors and have their own separate privacy policies.
AdPrompt does not intentionally collect nor maintain any personally identifiable information from Minors. If you discover your Minor child has submitted his/her information to AdPrompt, you may request to have such information deleted from AdPrompt’s database by sending an email request to legal@AdPrompt.ai together with the e-mail address that was submitted by the Minor. Upon receiving the request, AdPrompt shall delete such information within twenty (20) business days. If AdPrompt learns that a Minor is using the AdPrompt Sites, AdPrompt will require verified parental or guardian consent, in accordance with the Children’s Online Privacy Protection Act of 1998 (“COPPA”). To learn more about COPPA, consult this simple one-page informational guide from the kidSAFE Seal Program: www.kidsafeseal.com/knowaboutcoppa.html
CHANGES TO ADPROMPT’S PRIVACY POLICY
CONTACT ADPROMPT
If you have any questions about this Privacy Policy please contact AdPrompt
AdPrompt may change this Privacy Policy from time to time in its sole and absolute discretion.
